Make Strategic Planning
It should also be said that the less busy periods are an excellent time to take stock of the strengths and weaknesses of your business and review your goals, vision, and your values and draw up a plan of action depending on what you expect from your future as an entrepreneur. The classic SWOT analysis is a reasonable basis for reflection to guide you. But there are also all kinds of ways to find new niches, to point you to new slots, to target the actions to take to lead you where you want to go.
Review The Image Of Your Company
Is your model obsolete? You have been thumbing for several years with your logo, your graphics grid? It may be time to get a more up-to-date signature that better reflects your journey, but also your strengths and your DNA. Redefining your DNA and arguing for an image that resembles you is an exciting avenue to explore. Take advantage of the launch of your new brand – and possibly your promotional tools – to make a little noise and increase appearances on social networks.
Create A New Product Or Service
You have a professional project in mind for a long time and have not managed to make it happen? Take advantage of the time you have to give it life. This project has probably lived for several months, had to ripen, quietly take shape in your mind … In short, enough thought. It is time to take action and move forward, whether by doing a market study, validating your idea with relatives or outright by starting to make concrete gestures to achieve it. For example, if you want to add a product or service to your offer, you could use the time you have to start talking to suppliers, search for financing, produce the content that will promote it on your website, etc. The best way to materialize your new concept is to start taking small steps. Keep a short period of 15 or 30 minutes a day to move forward on this file.